Recently, Facebook and Unity Technologies, a company develop platforms for games, united to create a steam-style gaming platform to expand the Facebook.com experience for game-lovers.
Unity game platform allows game developers to submit their iOS, Android and casual games on the desktop. Its desktop PC app could support more dedicated games. This allows unity developers to deliver their games to over 650 million players, who enjoy Facebook-connected games every month.
This is highly engaged and gaming community that enabled web-game developers over $2.5 billion in 2015 alone.
Android and iOS game developers can apply for instant access to a limited alpha of a version of Unity 5.4 until August 31st. It allows them to develop and export games to Facebook’s website and desktop app.
Unity’s VP of biz dev Elliot Solomon,
“Integrating tools that provide effortless access to Facebook’s network is a key part of helping developers find the success they deserve.”
#unitydevs Apply to become a closed alpha partner for the new Facebook games platform!https://t.co/LPSvdDxCqIhttps://t.co/7wWMshezhN— Unity (@unity3d) August 18, 2016
Before launching gaming platform, Unity developers had to work with a more code-intensive Facebook SDK to launch games to its web platform. Before now, Facebook partnered with Unity to support Oculus VR game development.
Facebook hoped that its gaming platforms could re-strengthen the social network’s manage over a big part of how people are using the internet. In May, Facebook announced its foray into a downloadable desktop platform.
“Facebook Games Arcade” was the testing phrase name given by the company, however, it has changed now with the “new Facebook PC gaming platform”. Facebook also unveiled details about the PC platform with specs and plans, here is the details:
- It will run on Windows like the Games Arcade test and on different types of PCs as well.
- A distraction-free gaming environment provided by the desktop platform that uncluttered by other Facebook features like the News Feed.
- It also supports the traditional casual Facebook games, mobile games that ported from Android and iOS and likely to support more “immersive” hardcore games like you see on consoles and Steam.
- Offering discoverability for game-lovers to search games by title.
- Facebook will also give a revenue split for game publishers, however, the amount percentage is unclear.
Steam, iOS, or Android – Who Wins?
Facebook’s improved web and new PC platform could enable it to compete with Valve’s Steam marketplace. Facebook might be focusing on more casual titles instead of the big console blockbusters, it would change in that direction sooner or later.
Facebook could appeal game developers with its massive user count, as Steam has more than 125 million monthly users. When Facebook and Unity can make it simple to port games to Facebook’s platform without coding, devs might as well gain some additional exposure.
Facebook’s Oculus Home is Giving Tough Completion to Steam
These platform’s support for mobile that could allow Facebook to earn taxes on mobile games without owning its own mobile operating system. It once tried a different approach by developing HTML5 mobile web gaming platform, Project Spartan to circumvent the iOS App Store and Android’s Google Play. However, developers also dismissed it as underpowered than the native operating systems.
Facebook is on the quest to eat the internet by adding everything feeds, messaging, news, commerce, payments, video, live streaming, and so on. Facebook can’t make the world open and connected if it isn’t providing everything to users through which they get connected.
Nowadays, gaming is growing and thus, Facebook cannot sit and see how Google, Microsoft, Apple Sony, and Nintendo owning it.
The Oculus acquisition was a big step back into gaming through Virtual Reality. Still, most of the people are spending their time in front of a glowing rectangle rather than in a handset. Years ago, Facebook won online gaming and the company also proved that it is not afraid to challenge YouTube for video.
There are many apps like candy crush and flappy bird available on the Facebook to play. If you have a unique idea to develop game for Facebook or want your mobile game app to run on Facebook, then contact our developers to get development idea.
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